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New York, Massachusetts targeting AI use by sportsbooks after DraftKings stories

New York, Massachusetts targeting AI use by sportsbooks after DraftKings stories

Photo: SBC Americas

In recent days following media coverage about how DraftKings might use artificial intelligence to target losing bettors , state regulators are asking more of their sports betting licensees. Regulators in Massachusetts and New York took steps in recent days in a bid to gain insight and oversight in how operators use AI and machine learning in their marketing practices. Massachusetts regulator requests AI details from sportsbooks The Massachusetts Gaming Commission (MGC) announced Wednesday that, at the request of commissioners, it asked sportsbooks to explain themselves. Executive Director Dean Serpa sent letters on Oct.

Source: SBC Americas

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