Monster Plans 2028 SAP S/4HANA Go-Live, Expects Aluminum Costs to Rise Into Q1 2027

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Monster Beverage Corporation plans a Jan. 1, 2028, SAP S/4HANA go-live while forecasting aluminum-cost pressure into Q1 2027, after gross margin fell to 54.7% in the third quarter. Monster’s Q3 gross margin was 54.7%, down from 55.9% in Q2. Management identified higher aluminum costs and international mix as pressures, with U.S. pricing actions and hedging helping mitigate them. Net sales were $2.56 billion. Monster expects minimal volume impact from U.S. pricing actions that took effect Nov. 1, 2026. John Kim reports on the digital-asset business for TokenPost. Send corrections or tips to info@tokenpost.com.
Source: TokenPost







