KuCoin Taps Golf Champion Adam Scott for Global Campaign as Platform Enters 5.0 Era

Crypto exchange KuCoin has launched a new global marketing campaign featuring golf major champion Adam Scott, coinciding with a broader overhaul of its trading platform that covers security, compliance, artificial intelligence and financial services. The campaign, called “Trust, Built-in.”, was announced on October 8 and builds on the company's existing “Trust First. Trade Next.” strategy. It accompanies the introduction of KuCoin 5.0, a platform-wide upgrade intended to strengthen the exchange's infrastructure while simplifying how users trade and manage digital assets.

Source: Crypto Daily