Amazon vs. Meta’s Muse: An Identity Adjudication With Nothing Verifiable Underneath
Photo: Forkast
On September 20, Amazon blocked Meta’s Muse AI assistant from completing purchases on its platform. Retailers walling off rival shopping agents is not new; the merchant-side control frame has its own treatment at The Fragmenting Gate . What is new is the stated reason. Amazon gave three: Meta did not tell Amazon that Muse would access its store; the agent does not identify itself when it browses; and it appears to capture and store customer login credentials, putting what Amazon called an undisclosed third party inside its customers’ accounts. What users see is not a hacking allegation. GeekWire’s Sept.
Source: Forkast
